{"title":"Permanent Colour","description":"","products":[{"product_id":"colorme-clear-100ml","title":"ColorMe Clear - 100ml","description":"\u003cp\u003e\u003cspan\u003eTo assist with color balancing on lengths and ends, our COLOR.ME CLEAR can be mixed into all other COLOR.ME shades. This neutral-colored, clear mix helps to prevent color building up and darkening on higher porosity hair. It also delivers brilliant shine and more vibrant end results.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAmmonia Free\u003c\/li\u003e\n\u003cli\u003ePPD Free\u003c\/li\u003e\n\u003cli\u003eCruelty Free\u003c\/li\u003e\n\u003cli\u003eNaturally derived ingredients moisturise, rejuvenate and impart incredible shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHoney\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003econtains many Vitamins and Minerals and is a natural humectant, helping the hair to retain moisture.\u003c\/p\u003e\n\u003cp\u003eThe enzymes present in\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePomegranate\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eassist in keeping the hair healthier and softer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShea Butter \u003c\/strong\u003eprovides a rich source of moisture to the hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRose Hip \u003c\/strong\u003econtains several nutrients including Omega 6, Omega 9 and Vitamin A, which repair damaged hair follicles and promote healthy hair growth.\u003c\/p\u003e\n\u003cp\u003eThe potency of\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eAloe Vera \u003c\/strong\u003ecomes from the presence of a long chain of sugars known as polysaccharides, which are building blocks for hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGrape Seed Oil \u003c\/strong\u003eis a very rich source of flavonoids and polyphenols, which are potent antioxidants. It is also a good source of fatty acids and Vitamin E.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003csmall\u003e*Please be aware that ingredient lists may change. 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The result? \u003c\/span\u003e\u003cstrong\u003eLuminous, multi-dimensional colour\u003c\/strong\u003e\u003cspan\u003e for each and every strand.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCustom Results with CREAM.ACTIVATORS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCOLOR.ME\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eshades blend seamlessly with our specialized \u003c\/span\u003e\u003cstrong\u003eCREAM.ACTIVATORS\u003c\/strong\u003e\u003cspan\u003e. This unique combination allows for tailored outcomes such as \u003c\/span\u003e\u003cstrong\u003etone-on-tone\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003edarker grey coverage\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003cstrong\u003eAchieve Up to Three Levels of Lift\u003c\/strong\u003e\u003cspan\u003e What's more, our unique formula delivers \u003c\/span\u003e\u003cstrong\u003eup to three levels of lift\u003c\/strong\u003e\u003cspan\u003e, elevating your colouring experience to new heights.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAmmonia Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePPD Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCruelty Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNaturally derived ingredients moisturise, rejuvenate and impart incredible shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHoney\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003econtains many Vitamins and Minerals and is a natural humectant, helping the hair to retain moisture.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe enzymes present in\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePomegranate\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003eassist in keeping the hair healthier and softer.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter \u003c\/strong\u003eprovides a rich source of moisture to the hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eRose Hip \u003c\/strong\u003econtains several nutrients including Omega 6, Omega 9 and Vitamin A, which repair damaged hair follicles and promote healthy hair growth.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe potency of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eAloe Vera \u003c\/strong\u003ecomes from the presence of a long chain of sugars known as polysaccharides, which are building blocks for hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eGrape Seed Oil \u003c\/strong\u003eis a very rich source of flavonoids and polyphenols, which are potent antioxidants. 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The result? \u003c\/span\u003e\u003cstrong\u003eLuminous, multi-dimensional colour\u003c\/strong\u003e\u003cspan\u003e for each and every strand.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCustom Results with CREAM.ACTIVATORS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCOLOR.ME\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eshades blend seamlessly with our specialized \u003c\/span\u003e\u003cstrong\u003eCREAM.ACTIVATORS\u003c\/strong\u003e\u003cspan\u003e. This unique combination allows for tailored outcomes such as \u003c\/span\u003e\u003cstrong\u003etone-on-tone\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003edarker grey coverage\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003cstrong\u003eAchieve Up to Three Levels of Lift\u003c\/strong\u003e\u003cspan\u003e What's more, our unique formula delivers \u003c\/span\u003e\u003cstrong\u003eup to three levels of lift\u003c\/strong\u003e\u003cspan\u003e, elevating your colouring experience to new heights.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAmmonia Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePPD Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCruelty Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNaturally derived ingredients moisturise, rejuvenate and impart incredible shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHoney\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003econtains many Vitamins and Minerals and is a natural humectant, helping the hair to retain moisture.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe enzymes present in\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePomegranate\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003eassist in keeping the hair healthier and softer.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter \u003c\/strong\u003eprovides a rich source of moisture to the hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eRose Hip \u003c\/strong\u003econtains several nutrients including Omega 6, Omega 9 and Vitamin A, which repair damaged hair follicles and promote healthy hair growth.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe potency of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eAloe Vera \u003c\/strong\u003ecomes from the presence of a long chain of sugars known as polysaccharides, which are building blocks for hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eGrape Seed Oil \u003c\/strong\u003eis a very rich source of flavonoids and polyphenols, which are potent antioxidants. 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The result? \u003c\/span\u003e\u003cstrong\u003eLuminous, multi-dimensional colour\u003c\/strong\u003e\u003cspan\u003e for each and every strand.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCustom Results with CREAM.ACTIVATORS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCOLOR.ME\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eshades blend seamlessly with our specialized \u003c\/span\u003e\u003cstrong\u003eCREAM.ACTIVATORS\u003c\/strong\u003e\u003cspan\u003e. This unique combination allows for tailored outcomes such as \u003c\/span\u003e\u003cstrong\u003etone-on-tone\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003edarker grey coverage\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003cstrong\u003eAchieve Up to Three Levels of Lift\u003c\/strong\u003e\u003cspan\u003e What's more, our unique formula delivers \u003c\/span\u003e\u003cstrong\u003eup to three levels of lift\u003c\/strong\u003e\u003cspan\u003e, elevating your colouring experience to new heights.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBenefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAmmonia Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePPD Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCruelty Free\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNaturally derived ingredients moisturise, rejuvenate and impart incredible shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHoney\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003econtains many Vitamins and Minerals and is a natural humectant, helping the hair to retain moisture.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe enzymes present in\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePomegranate\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003eassist in keeping the hair healthier and softer.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eShea Butter \u003c\/strong\u003eprovides a rich source of moisture to the hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eRose Hip \u003c\/strong\u003econtains several nutrients including Omega 6, Omega 9 and Vitamin A, which repair damaged hair follicles and promote healthy hair growth.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe potency of\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cstrong data-mce-fragment=\"1\"\u003eAloe Vera \u003c\/strong\u003ecomes from the presence of a long chain of sugars known as polysaccharides, which are building blocks for hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eGrape Seed Oil \u003c\/strong\u003eis a very rich source of flavonoids and polyphenols, which are potent antioxidants. It is also a good source of fatty acids and Vitamin E.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003csmall data-mce-fragment=\"1\"\u003e*Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/small\u003e\u003c\/p\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"5.86\/5VR - Light Brown Violet Red","offer_id":39548246851750,"sku":"KMY880586","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/5.86_5VR-LightBrownVioletRedKMY880586.webp?v=1773773647"},{"product_id":"colourage-blonding-booster","title":"Colourage Blonding Booster","description":"\u003cp\u003e\u003cstrong\u003eColourage Translucent Permanent GEL Color\u003c\/strong\u003e contains the richest shades and most natural tones! What does this mean to you? It means \u003cstrong\u003emaximum versatility\u003c\/strong\u003e and \u003cstrong\u003emore revenue\u003c\/strong\u003e! It means you’ll get everything you want and the consistent, reliable results you need!\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiverse color palette\u003c\/strong\u003e of 65 shades, plus 4 Concentrates, Blonding Booster \u0026amp; Glosser.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy-to-formulate system\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTranslucent, multi-dimensional tones\u003c\/strong\u003e with flawless gray coverage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-lasting color\u003c\/strong\u003e that resists fading through state-of-the-art dye coupling technology.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOleic acid\u003c\/strong\u003e gives hair beautiful shine and condition.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth, gel-like consistency\u003c\/strong\u003e for easy mixing and application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEconomical\u003c\/strong\u003e – Mix 2oz. developer with every 1oz. of color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo developer consistencies\u003c\/strong\u003e to choose from for flawless application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e5 Easy Steps to Formulating\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 1\u003c\/strong\u003e: Using the Natural Series on the Colourage Swatch Ring, determine the natural level and percentage of gray.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 2\u003c\/strong\u003e: Determine the desired level and tone to be achieved.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 3\u003c\/strong\u003e: If lightening the hair, reference the RPC Chart to determine the RPC at the desired level. Decide if you want to enhance or neutralize the RPC.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 4\u003c\/strong\u003e: Reference the Color Wheel and Tonal Series Base Chart to choose the shade needed for desired results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 5\u003c\/strong\u003e: Determine the developer strength and timing to achieve the desired results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/collections\/tressa-hair-color-colourage-mixing-concentrates\" target=\"_blank\"\u003eMixing concentrates:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAdd 1\/8 oz concentrate to every 1 oz of color. If more is needed, add another 1\/8 oz to every 1 oz color. Remember to add 2 parts developer for every 1 part concentrate in your formula. To adjust tonal value, extra developer is not necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/products\/colourage-glosser\" target=\"_blank\"\u003eClear:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAdd to color for pull through, extra shine and condition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/products\/colourage-blonding-booster\" target=\"_blank\"\u003eBlonding booster:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eWhen adding to color formula, amount should not exceed up to 1\/2 oz for every 1 oz of color. Add same amount of developer as you do blonding booster.\u003c\/p\u003e","brand":"Tressa Inc.","offers":[{"title":"Default Title","offer_id":39548248424614,"sku":"TRE200850","price":9.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/ColourageBlondingBooster.webp?v=1776708559"},{"product_id":"colourage-glosser","title":"Colourage Glosser","description":"\u003cp\u003e\u003cstrong\u003eColourage Translucent Permanent GEL Color\u003c\/strong\u003e contains the richest shades and most natural tones! What does this mean to you? It means \u003cstrong\u003emaximum versatility\u003c\/strong\u003e and \u003cstrong\u003emore revenue\u003c\/strong\u003e! It means you’ll get everything you want and the consistent, reliable results you need!\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiverse color palette\u003c\/strong\u003e of 65 shades, plus 4 Concentrates, Blonding Booster \u0026amp; Glosser.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy-to-formulate system\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTranslucent, multi-dimensional tones\u003c\/strong\u003e with flawless gray coverage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-lasting color\u003c\/strong\u003e that resists fading through state-of-the-art dye coupling technology.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOleic acid\u003c\/strong\u003e gives hair beautiful shine and condition.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmooth, gel-like consistency\u003c\/strong\u003e for easy mixing and application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEconomical\u003c\/strong\u003e – Mix 2oz. developer with every 1oz. of color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTwo developer consistencies\u003c\/strong\u003e to choose from for flawless application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e5 Easy Steps to Formulating\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 1\u003c\/strong\u003e: Using the Natural Series on the Colourage Swatch Ring, determine the natural level and percentage of gray.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 2\u003c\/strong\u003e: Determine the desired level and tone to be achieved.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 3\u003c\/strong\u003e: If lightening the hair, reference the RPC Chart to determine the RPC at the desired level. Decide if you want to enhance or neutralize the RPC.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 4\u003c\/strong\u003e: Reference the Color Wheel and Tonal Series Base Chart to choose the shade needed for desired results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStep 5\u003c\/strong\u003e: Determine the developer strength and timing to achieve the desired results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/collections\/tressa-hair-color-colourage-mixing-concentrates\" target=\"_blank\"\u003eMixing concentrates:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAdd 1\/8 oz concentrate to every 1 oz of color. If more is needed, add another 1\/8 oz to every 1 oz color. Remember to add 2 parts developer for every 1 part concentrate in your formula. To adjust tonal value, extra developer is not necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/products\/colourage-glosser\" target=\"_blank\"\u003eClear:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAdd to color for pull through, extra shine and condition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/www.internationalbeauty.ca\/products\/colourage-blonding-booster\" target=\"_blank\"\u003eBlonding booster:\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eWhen adding to color formula, amount should not exceed up to 1\/2 oz for every 1 oz of color. Add same amount of developer as you do blonding booster.\u003c\/p\u003e","brand":"Tressa Inc.","offers":[{"title":"Default Title","offer_id":39548249604262,"sku":"TRE200855","price":9.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/ColourageGlosser.webp?v=1776708600"},{"product_id":"inoa-clear-60g","title":"Inoa Clear - 60g","description":"\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe id=\"widget6\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" loading=\"lazy\" height=\"100%\" width=\"100%\" title=\"LP iNOA 2023 15sec\" class=\"u-d-b\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"main-class\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"Clear","offer_id":39548404105382,"sku":"LOR0020000","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/INOACLEAR.webp?v=1774636575"},{"product_id":"lilac-toner-100ml-3-4oz","title":"Lilac Toner Intensifier - Low Ammonia - 100ml","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEufora Color: Low Ammonia Shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eLow Ammonia Content:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eContains less than 1% ammonia, ensuring a gentle yet effective coloring process.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHair Integrity:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eSpecially formulated to protect the hair strand's integrity while still powerful enough to lift natural melanin.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHistorically Proven:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eAmmonia is a time-tested ingredient that's been reliable throughout the history of hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWidespread Professional Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eThe Professional Choice:\u003c\/strong\u003e Ammonia is used by 90% of salons across North America for permanent hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDual-Action Color Process\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCortex Penetration:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eLOW AMMONIA color works through the entire cortex, simultaneously lifting and depositing color.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003ePigment Adjustment:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eSpecifically designed to neutralize, balance, or enhance the exposed underlying pigment during the coloring process.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eLevel 10\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSoft lilac tone at Level 10. Neutralizes yellow at Level 9. Lilac Toner is Low Ammonia for deeper penetration into the cortex with less fadeage and \"warming up\" between salon visits. Lilac Toner will lift natural melanin. Do not use to tone highlights when the base is virgin hair.\u003c\/p\u003e","brand":"Eufora International","offers":[{"title":"Default Title","offer_id":39548458369190,"sku":"EUF002108","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/EUF002108.webp?v=1772056396"},{"product_id":"low-ammonia-clear-boost-lift-100ml","title":"Clear Booster Lift - Low Ammonia - 100ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEufora Color: Low Ammonia Shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eLow Ammonia Content:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eContains less than 1% ammonia, ensuring a gentle yet effective coloring process.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHair Integrity:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eSpecially formulated to protect the hair strand's integrity while still powerful enough to lift natural melanin.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHistorically Proven:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eAmmonia is a time-tested ingredient that's been reliable throughout the history of hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWidespread Professional Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eThe Professional Choice:\u003c\/strong\u003e Ammonia is used by 90% of salons across North America for permanent hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eDual-Action Color Process\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eCortex Penetration:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eLOW AMMONIA color works through the entire cortex, simultaneously lifting and depositing color.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003ePigment Adjustment:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eSpecifically designed to neutralize, balance, or enhance the exposed underlying pigment during the coloring process.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Eufora International","offers":[{"title":"Default Title","offer_id":39548467544230,"sku":"EUF002107","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/EUF002107.webp?v=1772056320"},{"product_id":"low-ammonia-intense-natural-100ml","title":"8.00\\8IN - Light Intense Natural Blonde - Low Ammonia - 100ml","description":"\u003cp\u003e\u003cstrong\u003eEufora Color: Low Ammonia Shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLow Ammonia Content:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eContains less than 1% ammonia, ensuring a gentle yet effective coloring process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Integrity:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSpecially formulated to protect the hair strand's integrity while still powerful enough to lift natural melanin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHistorically Proven:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAmmonia is a time-tested ingredient that's been reliable throughout the history of hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWidespread Professional Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Professional Choice:\u003c\/strong\u003e Ammonia is used by 90% of salons across North America for permanent hair coloring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDual-Action Color Process\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCortex Penetration:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLOW AMMONIA color works through the entire cortex, simultaneously lifting and depositing color.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePigment Adjustment:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSpecifically designed to neutralize, balance, or enhance the exposed underlying pigment during the coloring process.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Eufora International","offers":[{"title":"8.00\/8IN - Light Intense Natural Blonde","offer_id":39548468265126,"sku":"EUF00108800","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/8.00_8IN-LightIntenseNaturalBlondeEUF00108800.webp?v=1772056262"},{"product_id":"majirel-glow","title":"Clear - Majirel Glow","description":"\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eGlow up your hair color with the next trend. \u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eNo level, tone-focused formulas for luminous, sheer, prismatic shine. With less base, you can customize the luminosity, sheerness, and tone of your results.. \u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eNo level for 4x more translucency*\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eHigh reflect concentration to neutralize\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-mce-fragment=\"1\"\u003eUnique, prismatic results\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAbsolute vibrant colours with a wide palette of rich colours. Grey hair is 100% covered and left silky. Ionène G™ and Incell™ advanced technologies reach all 3 levels of the hair to treat the entirety of the hair fibre. \u003c\/p\u003e\n\u003cp\u003eThe highly advanced Majirel technology restores and protects the natural hair fibre from the core to the surface, providing superior conditioning and all–over shine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVibrant \u0026amp; Wide Colour Palette:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100% grey hair coverage. Silky finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAdvanced Technologies:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eIonène G™ \u0026amp; Incell™ treat the entire hair fibre, strengthening from core to surface.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRestores and protects natural hair fibre.\u003c\/li\u003e\n\u003cli\u003eProvides superior conditioning \u0026amp; shine.\u003c\/li\u003e\n\u003cli\u003eLong-lasting colour; resistant to fading.\u003c\/li\u003e\n\u003cli\u003eMix for a range of intensities: from blondes to vibrant shades.\u003c\/li\u003e\n\u003cli\u003eHair feels stronger, looks glossy, and is soft to touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eIONÈNE G:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eRestores, protects, and conditions continuously.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eINCELL COMPLEX:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eStrengthens hair cohesion for long-lasting conditioning.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eAdditional Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEnriched with advanced Incell™ and Ionène G™.\u003c\/li\u003e\n\u003cli\u003ePenetrates all 3 hair levels for full treatment.\u003c\/li\u003e\n\u003cli\u003eNatural-looking and uniform results.\u003c\/li\u003e\n\u003cli\u003eCreamy texture for easy mix \u0026amp; application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eUsage Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eMix 1:1.5 with L’Oreal Majicreme Developer until creamy.\u003c\/li\u003e\n\u003cli\u003eApply on dry, unshampooed hair from roots to ends.\u003c\/li\u003e\n\u003cli\u003eProcess for 35 minutes.\u003c\/li\u003e\n\u003cli\u003eRinse until water is clear.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003ePro Tips for Desired Shade:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDarken:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eL’Oreal Oxydant Creme (3.75%) 12.5 Vol Developer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLift 1 level:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMajicreme (6%) 20 Vol Developer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLift 2 levels:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMajicreme (9%) 30 Vol Developer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLift 3 levels:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMajicreme (12%) 40 Vol Developer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePROFESSIONAL USE ONLY.\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eFor licensed professionals. International Beauty Services \u0026amp; Supplies is not responsible for misuse. May cause allergies; conduct a patch test 48 hours prior. Not for use on eyelashes or eyebrows.\u003c\/p\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"Clear","offer_id":39548482060454,"sku":"LOR113000","price":1.93,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Clear-MajirelGlow.webp?v=1777494880"},{"product_id":"megix10-intense-ash-100ml","title":"5.11 - Intense Light Ash Brown - 100ml","description":"\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 bg-gray-50 gizmo:bg-transparent dark:bg-[#444654] gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"relative flex w-[calc(100%-50px)] flex-col gizmo:w-full lg:w-[calc(100%-115px)] agent-turn\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full gap-3 gizmo:gap-0\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c9e7c6af-1d42-4b36-a3d9-426fc3050f02\" class=\"min-h-[20px] text-message peer flex flex-col items-start gap-3 whitespace-pre-wrap break-words peer-[.text-message]:mt-5 overflow-x-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert dark\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eMegix 10 Hair Color Cream\u003c\/strong\u003e is more than just hair dye. It revitalizes your hair by repairing, hydrating, and nourishing each strand, leaving it beautiful and full of life. Impressively, it works in just \u003cstrong\u003e10 minutes\u003c\/strong\u003e, cutting the usual application time by two-thirds.\u003c\/p\u003e\n\u003cp\u003eThis product features an advanced formula named \u003cstrong\u003eFision Keraveg-18\u003c\/strong\u003e, which is a \u003cstrong\u003eplant-based alternative to animal keratin, packed with 18 amino acids\u003c\/strong\u003e. This includes wheat protein and silk, along with arginine, serine, and threonine, providing numerous benefits for your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey advantages include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComplete coverage of gray hair, even with trendy shades.\u003c\/li\u003e\n\u003cli\u003eLong-lasting color.\u003c\/li\u003e\n\u003cli\u003eLow ammonia content for a gentler experience.\u003c\/li\u003e\n\u003cli\u003eDeep, intense shades with vibrant, shiny reflections.\u003c\/li\u003e\n\u003cli\u003eConsistent, dependable coloring results.\u003c\/li\u003e\n\u003cli\u003eIt’s mess-free and gentle on the skin, with no staining or irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"5ecd15b\" class=\"elementor-element elementor-element-5ecd15b elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch2 class=\"elementor-heading-title elementor-size-default\"\u003etime efficient spectrum technology\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b866e46\" class=\"elementor-element elementor-element-b866e46 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cp class=\"elementor-heading-title elementor-size-default\"\u003ehair colouring system with enhanced chromatic coalescence\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"text-editor.default\" data-element_type=\"widget\" data-id=\"4129094\" class=\"elementor-element elementor-element-4129094 elementor-widget elementor-widget-text-editor\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-text-editor elementor-clearfix\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003eYears of research and development have produced a revolutionary hair colouring system  unique in its kind, today offering increased performance, efficiency and peace of mind. Today you can have superior results while safeguarding your health and your hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\" bis_skin_checked=\"1\"\u003e\n\u003cdiv bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-row inherited-styles-for-exported-element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-element_type=\"column\" data-id=\"229dcf5\" class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-229dcf5\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-column-wrap elementor-element-populated\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-wrap\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-widget_type=\"image.default\" data-element_type=\"widget\" data-id=\"4767138\" class=\"elementor-element elementor-element-4767138 elementor-widget elementor-widget-image\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-image\" bis_skin_checked=\"1\"\u003e\u003cimg sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png 600w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-300x300.png 300w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-100x100.png 100w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-150x150.png 150w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-40x40.png 40w\" loading=\"lazy\" alt=\"\" class=\"attachment-full size-full\" src=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png\" height=\"120\" width=\"226\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"1ee0764\" class=\"elementor-element elementor-element-1ee0764 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 minutes processing time\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"7cd5bf4\" class=\"elementor-element elementor-element-7cd5bf4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times safer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"75d34aa\" class=\"elementor-element elementor-element-75d34aa elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times healthier hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c6219a4\" class=\"elementor-element elementor-element-c6219a4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more softness and shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"93b6e20\" class=\"elementor-element elementor-element-93b6e20 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 + 8 aminoacids\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"ca2242e\" class=\"elementor-element elementor-element-ca2242e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in in cromatic intensity\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c76fc3a\" class=\"elementor-element elementor-element-c76fc3a elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in grey coverage \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b381463\" class=\"elementor-element elementor-element-b381463 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 x 8 shades \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b0f716e\" class=\"elementor-element elementor-element-b0f716e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more efficient hair colouring service\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\u003c!--\n\/* \".inherited-styles-for-exported-element\" is a generated class for the inherited styles of the exported element, feel free to rename it. *\/\n\n  .inherited-styles-for-exported-element, h4 {\n    font-family: Montserrat, sans-serif;\n    font-weight: 400;\n  }\n\n  h4 {\n    overflow-wrap: break-word;\n  }\n\n  .inherited-styles-for-exported-element {\n    font-size: 15px;\n    line-height: 1.75em;\n  }\n\n  .elementor-fit-aspect-ratio {\n    height: 0;\n    position: relative;\n  }\n\n  *, ::after, ::before {\n    box-sizing: border-box;\n  }\n\n  .elementor-element {\n    -webkit-box-align: stretch;\n    -webkit-box-direction: normal;\n    -webkit-box-flex: 0;\n    -webkit-box-ordinal-group: 1;\n    -webkit-box-orient: vertical;\n    -webkit-box-pack: start;\n    align-content: normal;\n    align-items: normal;\n    align-self: auto;\n    column-gap: normal;\n    flex: 0 1 auto;\n    flex-direction: row;\n    flex-wrap: nowrap;\n    justify-content: normal;\n    order: 0;\n    row-gap: normal;\n  }\n\n  .elementor-row {\n    display: flex;\n    width: 100%;\n  }\n\n  @media (max-width: 1024px) {\n    .elementor-row {\n      flex-wrap: wrap;\n    }\n  }\n\n  .elementor-widget-wrap {\n    align-content: flex-start;\n    flex-wrap: wrap;\n    position: relative;\n    width: 100%;\n  }\n\n  .elementor-widget {\n    position: relative;\n  }\n\n  .elementor-column {\n    display: flex;\n    min-height: 1px;\n    position: relative;\n  }\n\n  .elementor-column-wrap {\n    display: flex;\n    position: relative;\n    width: 100%;\n  }\n\n  @media (max-width: 767px) {\n    .elementor-column {\n      width: 100%;\n    }\n  }\n\n  .elementor-heading-title {\n    margin: 0;\n    padding: 0;\n  }\n\n  .elementor-widget-image {\n    text-align: center;\n  }\n\n  .elementor-fit-aspect-ratio iframe {\n    background-color: #000;\n    height: 100%;\n    left: 0;\n    position: absolute;\n    top: 0;\n  }\n\n  iframe, img {\n    border-style: none;\n    max-width: 100%;\n  }\n\n  img {\n    border-radius: 0;\n    box-shadow: none;\n  }\n\n  iframe {\n    line-height: 1;\n    margin: 0;\n  }\n\n  .elementor-widget-image img {\n    display: inline-block;\n    vertical-align: middle;\n  }\n\n  .elementor-aspect-ratio-169 .elementor-fit-aspect-ratio {\n    padding-bottom: 56.25%;\n  }\n\n  .elementor-widget-wrap\u003e.elementor-element, iframe {\n    width: 100%;\n  }\n\n  .elementor-widget:not(:last-child) {\n    margin-bottom: 20px;\n  }\n\n  @media (min-width: 768px) {\n    .elementor-column.elementor-col-50 {\n      width: 50%;\n    }\n  }\n\n  .elementor-element .elementor-widget-container {\n    transition: background .3s, border .3s, border-radius .3s, box-shadow .3s, -webkit-box-shadow .3s;\n  }\n\n  .elementor-widget-video .elementor-widget-container {\n    overflow: hidden;\n    transform: translateZ(0);\n  }\n\n  .elementor-widget-wrap {\n    display: flex;\n  }\n\n  .elementor-element.elementor-element-1ee0764, .elementor-element.elementor-element-75d34aa, .elementor-element.elementor-element-7cd5bf4, .elementor-element.elementor-element-93b6e20, .elementor-element.elementor-element-b0f716e, .elementor-element.elementor-element-b381463, .elementor-element.elementor-element-c6219a4, .elementor-element.elementor-element-c76fc3a, .elementor-element.elementor-element-ca2242e {\n    text-align: center;\n  }\n\n  @media (max-width: 1024px) and (min-width: 768px) {\n\n    .elementor-element.elementor-element-229dcf5,   .elementor-element.elementor-element-8bb2449 {\n      width: 100%;\n    }\n  }\n\n  .elementor-element.elementor-element-4767138 img {\n    height: 300px;\n    object-fit: contain;\n    width: 100%;\n  }\n\n  .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n    margin: 0 0 35px;\n  }\n\n  .elementor-element.elementor-element-1ee0764 .elementor-heading-title, .elementor-element.elementor-element-75d34aa .elementor-heading-title, .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title, .elementor-element.elementor-element-93b6e20 .elementor-heading-title, .elementor-element.elementor-element-b0f716e .elementor-heading-title, .elementor-element.elementor-element-b381463 .elementor-heading-title, .elementor-element.elementor-element-c6219a4 .elementor-heading-title, .elementor-element.elementor-element-c76fc3a .elementor-heading-title, .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n    color: #fff;\n    font-size: 20px;\n    letter-spacing: normal;\n    line-height: 1.2em;\n    word-spacing: 0;\n  }\n\n  @media (max-width: 1024px) {\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  @media (max-width: 767px) {\n    .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n      margin: 0;\n    }\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  \u003e.elementor-row\u003e.elementor-column\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 10px;\n  }\n\n  .elementor-element.elementor-element-8bb2449\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 80px 10px 10px;\n  }\n--\u003e\u003c\/style\u003e","brand":"MOWAN","offers":[{"title":"5.11 - Intense Light Ash Brown","offer_id":39548492546214,"sku":"MEG00105511","price":15.5,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Megix_10_5.11.webp?v=1776364153"},{"product_id":"no-ammonia-clear-shine-dilute-100ml","title":"Clear Shine Dilute - No Ammonia -100ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eEufora Color: No Ammonia Shades\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eLow MEA Content:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eFormulated with less than 1% MEA (Monoethanolamine) for a gentle touch.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eGrey Coverage:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eDelivers permanent, long-lasting 100% grey coverage with each application.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHarmonious Calibration:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eDesigned to match level, tone, and mixing formulations with Eufora Color Low Ammonia Shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eInnovative Micro Molecular Technology\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eLow Alkalinity:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eUtilizes low levels of alkalizing agents, thanks to Eufora's exclusive technology.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eDeep Cortex Penetration:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eCreates minuscule pigment particles that penetrate deeply through the cuticle to the cortex.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eHigh-Purity Pigment:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ePigment particles are atomized in a vacuum to achieve 99.98% purity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003ePermanent No Ammonia Color Process\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003eEnhanced Cortex Deposit:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eForms an additional layer of color in the outer cortex for exceptional shine.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\n\u003cstrong data-mce-fragment=\"1\"\u003ePigment Performance:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eOffers permanent pigmentation that aids in neutralizing, balancing, or enhancing underlying pigments.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Eufora International","offers":[{"title":"Default Title","offer_id":39548528853158,"sku":"EUF003999","price":12.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/EUF003999.webp?v=1773260274"},{"product_id":"socolor-cult-perm-118ml","title":"Socolor Cult Permanent - Sweet Mint - 118ml","description":"\u003cp\u003eSoColor Cult features vibrant haircolors available in an extensive palette of shades. Also, with a Color Eraser that allows to remove previous color to change up your look!\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eSoColor Cult also provides the ability to decide how long your color lasts with shades across 3 different technologies. The highest concentration of vibrant dyes and superior conditioning help ensure the best results behind-the-chair.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eThe Permanent shades lift natural virgin hair and color is heavily deposited inside the cortex.\u003cbr\u003e\u003c\/p\u003e\u003cli\u003eCustomizable Longevity.\u003cbr\u003e\n\u003c\/li\u003e\u003cli\u003eSuperior Conditioning.\u003cbr\u003e\n\u003c\/li\u003e\u003cli\u003eUltimate Vibrancy.\u003c\/li\u003e","brand":"L'oreal Professionnel","offers":[{"title":"Sweet Mint","offer_id":39548629287078,"sku":"MAT608152","price":1.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/SweetMintMAT608152.webp?v=1775845812"},{"product_id":"socolor-dream-age-brown-copper-85ml","title":"Socolor - 506BC - Dream Age Brown Copper - Light Brown - 85ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\" alt=\"Pre-Blended\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\" alt=\"Pre-Bonded\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\" alt=\"Lasting Color\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\" alt=\"Certified Vegan\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan role=\"tab\" aria-selected=\"true\" class=\"pdp__tab--view\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv role=\"tabpanel\" aria-labelledby=\"product_tab_4\" class=\"tabs__content__pane tabsList tabs--expanded\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"506BC - Light Brown","offer_id":39548630368422,"sku":"MAT601646","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-Dream.Age-Palette-DA-506BC.webp?v=1775158146"},{"product_id":"socolor-xc-neutral-violet-85ml","title":"Socolor - 506NV - Extra Coverage - Neutral Violet - Light Brown - 85ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Blended\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Bonded\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Lasting Color\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Certified Vegan\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan class=\"pdp__tab--view\" aria-selected=\"true\" role=\"tab\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv class=\"tabs__content__pane tabsList tabs--expanded\" aria-labelledby=\"product_tab_4\" role=\"tabpanel\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"506NV - Light Brown","offer_id":41704053014694,"sku":"MAT601162","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-506NV.webp?v=1775157942"},{"product_id":"socolor-xc-neutral-warm-85ml","title":"Socolor - 507NW - Extra Coverage - Neutral Warm - Dark Blonde - 85ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Blended\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Bonded\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Lasting Color\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Certified Vegan\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan class=\"pdp__tab--view\" aria-selected=\"true\" role=\"tab\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv class=\"tabs__content__pane tabsList tabs--expanded\" aria-labelledby=\"product_tab_4\" role=\"tabpanel\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"507NW - Dark Blonde","offer_id":41704053047462,"sku":"MAT601129","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-507NW.webp?v=1775157968"},{"product_id":"coil-color-ash-60ml","title":"Coil Color 6A - Ash - Light Brown - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\" alt=\"Visible Reflect on Dark Bases\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\" alt=\"Ammonia-Free-Oil-In-Cream Base\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"6A - Light Brown","offer_id":43631778660518,"sku":"MAT609041","price":5.97,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor6A.webp?v=1775849777"},{"product_id":"coil-color-copper-copper-60ml","title":"Coil Color 6CC - Copper Copper - Light Brown - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\" alt=\"Visible Reflect on Dark Bases\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\" alt=\"Ammonia-Free-Oil-In-Cream Base\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"6CC - Light Brown","offer_id":43631778693286,"sku":"MAT609042","price":5.97,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor6CC.webp?v=1775849812"},{"product_id":"coil-color-copper-gold-60ml","title":"Coil Color 8CG - Copper Gold - Medium Blonde - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\" alt=\"Visible Reflect on Dark Bases\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\" alt=\"Ammonia-Free-Oil-In-Cream Base\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"8CG - Med Blonde","offer_id":43631779348646,"sku":"MAT609043","price":5.97,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor8CG.webp?v=1775850299"},{"product_id":"coil-color-red-60ml","title":"Coil Color 5R - Red - Medium Brown - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\" alt=\"Visible Reflect on Dark Bases\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\" alt=\"Ammonia-Free-Oil-In-Cream Base\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"5R - Med Brown","offer_id":43631783772326,"sku":"MAT609046","price":5.97,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor5R.webp?v=1775849736"},{"product_id":"coil-color-red-red-60ml","title":"Coil Color 6RR - Red Red - Light Brown - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"100\" width=\"100\" class=\"ls-is-cached lazyloaded\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"100\" width=\"100\" class=\"ls-is-cached lazyloaded\" alt=\"Visible Reflect on Dark Bases\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"100\" width=\"100\" class=\"ls-is-cached lazyloaded\" alt=\"Ammonia-Free-Oil-In-Cream Base\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"6RR - Light Brown","offer_id":43631783870630,"sku":"MAT609044","price":5.97,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor6RR.webp?v=1775850071"},{"product_id":"coil-color-violet-violet-60ml","title":"Coil Color 4VV - Violet Violet - Dark Brown - 60ml","description":"\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eAmmonia-free permanent color with 60% oil and infused with coconut oil to promote elasticity and preserve curl definition. Oil-in-cream formula helps to evenly saturate curls for seamless application and a uniform color result. 16 curated shades provide visible reflect, even on dark bases.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-oil-formula.svg?rev=65fead7cd1064287bb3e1f217b7d9a68\" alt=\"60% Oil Formula, Infused with Coconut Oil*\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003e60% Oil Formula, Infused with Coconut Oil*\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-visible-reflect.svg?rev=254f4516a3854fcfa2ce3c2b84429532\" alt=\"Visible Reflect on Dark Bases\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eVisible Reflect on Dark Bases\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/coil-color-ammonia-free.svg?rev=eb0582158f8b43d9b5ca021e8996b2cf\" alt=\"Ammonia-Free-Oil-In-Cream Base\" class=\"ls-is-cached lazyloaded\" width=\"100\" height=\"100\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eAmmonia-Free-Oil-In-Cream Base\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e60% Oil Formula, Infused With Coconut Oil conditions hair to promote elasticity + preserve the curl definition. Ammonia-Free Oil-Infused System is Ideal for curly + coily hair and free of harsh odor. Oil-In-Cream Base in an Oil-rich delivery system efficiently penetrates fibers to evenly saturate curls for a uniform color result, even when straightened.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e Technique Video\u003c\/strong\u003e\u003c\/em\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/cad68644e47644ff9ff979e74303a46a.mp4\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eREAD AND FOLLOW THE APPLICATION INSTRUCTIONS. MIXING:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eWear suitable disposable gloves. Mix 1:1 ratio (1.5 oz of COIL COLOR shade with 1.5 oz of Coil Color Oil-Cream Developer). Use exclusively with there recommended oxidants, 20V (6%) and 30V (9%). Use only the proportions indicated. APPLICATION AND TIMING: Wear suitable disposable gloves. Process at room temperature for 35 minutes. Do not use with metal tools (clips, combs..). Rinse hair well after processing time.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eI\u003cspan\u003engredients\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003ePARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE • AQUA \/ WATER \/ EAU • ETHANOLAMINE • COCO-GLUCOSIDE • COCOS NUCIFERA OIL \/ COCONUT OIL • SODIUM LAURYL SULFATE • PEG-40 HYDROGENATED CASTOR OIL • HYDROXYPROPYL GUAR • SODIUM METABISULFITE • EDTA • TOLUENE-2,5-DIAMINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • HYDROXYBENZOMORPHOLINE • ASCORBIC ACID • m-AMINOPHENOL • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • 2,4-DIAMINOPHENOXYETHANOL HCL • THIOGLYCERIN\u003c\/span\u003e\u003c\/p\u003e","brand":"L'oreal Professionnel","offers":[{"title":"4VV - Dark Brown","offer_id":43631785115814,"sku":"MAT609045","price":5.97,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/CoilColor4VV.webp?v=1775849485"},{"product_id":"socolor-neutral-violet-85ml","title":"Socolor - 6NV - Neutral Violet - Light Brown - 85ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\" alt=\"Pre-Blended\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\" alt=\"Pre-Bonded\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\" alt=\"Lasting Color\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\" alt=\"Certified Vegan\" class=\"ls-is-cached lazyloaded\" width=\"50\" height=\"50\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan role=\"tab\" aria-selected=\"true\" class=\"pdp__tab--view\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv role=\"tabpanel\" aria-labelledby=\"product_tab_4\" class=\"tabs__content__pane tabsList tabs--expanded\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv slot=\"tabs__content__pane--innercontent\" class=\"tabs__pane__innercontent--sbs innerTab\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"6NV - Light Brown","offer_id":43739264123046,"sku":"MAT601712","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-6NV.webp?v=1775170128"},{"product_id":"inoa-4-0-60g","title":"4.0\/4NN - Deep Brown - Inoa Naturals","description":"\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe class=\"u-d-b\" title=\"LP iNOA 2023 15sec\" width=\"100%\" height=\"100%\" loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" id=\"widget6\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"main-class\" data-action=\"accordionToggle\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"4.0","offer_id":43863865295014,"sku":"LOR0014040","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/INOA4.0_4NN.webp?v=1774638267"},{"product_id":"inoa-4-62-60g","title":"4.62\/4RV - Carmilane Brown Red Violet - Inoa Reds","description":"\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe class=\"u-d-b\" title=\"LP iNOA 2023 15sec\" width=\"100%\" height=\"100%\" loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" id=\"widget6\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"main-class\" data-action=\"accordionToggle\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"4.62","offer_id":43863865393318,"sku":"LOR0014462","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Inoa4.62.webp?v=1774637307"},{"product_id":"inoa-8-0-60g","title":"8.0\/8NN - Deep Light Blonde - Inoa Naturals","description":"\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe id=\"widget6\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" loading=\"lazy\" height=\"100%\" width=\"100%\" title=\"LP iNOA 2023 15sec\" class=\"u-d-b\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"main-class\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"8.0\/8NN","offer_id":43863865491622,"sku":"LOR0018080","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Inoa8.webp?v=1774903519"},{"product_id":"inoa-9-0-60g","title":"9.0\/9NN - Deep Very Light Blonde - Inoa Naturals","description":"\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe id=\"widget6\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" loading=\"lazy\" height=\"100%\" width=\"100%\" title=\"LP iNOA 2023 15sec\" class=\"u-d-b\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"main-class\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"9.0\/9NN","offer_id":43863865524390,"sku":"LOR0019090","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Inoa9.webp?v=1774904307"},{"product_id":"inoa-fundamentals-8-3-60g","title":"8.3\/8G - Light Golden Blonde -Inoa Gold Naturals","description":"\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv data-target=\"tab-description\" data-ui=\"tabContent\" class=\"c-producttab__content\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe id=\"widget6\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" loading=\"lazy\" height=\"100%\" width=\"100%\" title=\"LP iNOA 2023 15sec\" class=\"u-d-b\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"main-class\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-ui=\"accordionContent\" class=\"c-accordion__item c-accordion__item--active\"\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv data-action=\"accordionToggle\" class=\"c-accordion__title\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"8.3 - Gold Naturals","offer_id":43863865589926,"sku":"LOR0018083N","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Inoa8.3.webp?v=1774903647"},{"product_id":"inoa-rubilane-60g","title":"6.40\/6CCC - Rubilane Intense Dark Copper Blonde - Inoa Copper","description":"\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__content\"\u003e\n\u003cdiv class=\"c-producttab__content\" data-ui=\"tabContent\" data-target=\"tab-description\"\u003e\n\u003cdiv class=\"c-producttab__contentinner\"\u003e\n\u003cp\u003eOur luxurious Ammonia-free hair colour experience powered by Oil. It's unique patented Oil Delivery System technology gives high impact colour, up to +48% shinier results* and optimal scalp comfort for healthier looking hair. iNOA is ammonia-free making it pleasant to use whilst providing up to 100% white hair coverage. It's NEW formula is more fluid and managable. It is faster and easier to apply, easier to mix, rinse and extend to the lengths** for better application.\u003c\/p\u003e\n\u003cp\u003e*vs. before colouration.\u003cbr\u003e**vs previous iNOA.\u003c\/p\u003e\n\u003cdiv class=\"c-video\"\u003e\n\u003cdiv class=\"c-video__wrap\"\u003e\n\u003cdiv class=\"c-video__item\"\u003e\u003ciframe class=\"u-d-b\" title=\"LP iNOA 2023 15sec\" width=\"100%\" height=\"100%\" loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/jnO6MIN8oGw?enablejsapi=1\" id=\"widget6\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"main-class\" data-action=\"accordionToggle\"\u003e\n\u003cdiv class=\"c-accordion__title\"\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePREPARATION\u003c\/strong\u003e\u003cbr\u003eMix 1:1: 60g coloring cream x 60g iNOA oil developer\u003cbr\u003eCould you mix well with a whisk? Please don't forget to add water to the mixture. Do not use any other oxidizing agent.\u003cbr\u003eWhen the white hair coverage rule is applied to regrowth, prepare a new mixture without fundamental or golden fundamental for lengths and ends. When 30 vol. of “oil developer” is used on regrowth, prepare a new mixture with 10 vol. for lengths and ends.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREGROWTH APPLICATION\u003c\/strong\u003e\u003cbr\u003eThanks to its creamy texture, iNOA adheres perfectly to the hair. Apply the mixture to regrowth, making sure to saturate each strand of hair during the 35-minute pause, leaving hair flat on the scalp. Start application from the back of the head. Finish with the front hairline. Break time: after the end of the regrowth application.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eREVIVE WITH DIA LIGHT\u003c\/strong\u003e\u003cbr\u003eTo benefit from our unique acid pH technology, revive with Dia Light to preserve hair integrity, application after application. Slightly or moderately faded color: Revive 10 minutes before the end of iNOA's development time, using Diactivator volume 9. Severely faded color: Apply 20 minutes before the end of iNOA's development time, using Diactivator Volume 9. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003erevive with iNOA\u003c\/strong\u003e\u003cbr\u003eWhen you don't have a Dia Light in your living room, or the right Dia Light shade.\u003cbr\u003ePAUSE TIME. Depending on the degree of color fading, processing time may vary. SLIGHTLY ALTERED COLOR: Carefully emulsify for 5 minutes before the end of the development time. MODERATELY ALTERED COLOR: Revive 20 minutes before the end of development time. VERY ALTERED COLOR\/COLOR CHANGE: Apply immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEMULSIFYING AND RINSING\u003c\/strong\u003e\u003cbr\u003eAlways start by gently emulsifying the color for maximum shine. Add water and continue emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox shampoo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePRO TIPS\u003c\/strong\u003e\u003cbr\u003eCovering white hair is not as simple and standard as it sounds. Some hair is really resistant and needs deeper coverage to be helped. Conversely, some medium or light natural bases benefit from retaining a certain transparency to benefit from aesthetic regrowth. For thick and\/or resistant hair, you can apply the white hair coverage mix from just 50% white hair. For deeper and\/or more opaque coverage, you can use deep bases (,0) with cool shades.\u003c\/p\u003e\n\u003ch3 class=\"c-accordion__titlecontainer\"\u003eIngredients\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__item c-accordion__item--active\" data-ui=\"accordionContent\"\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\u003cb\u003eACTIVE INGREDIENTS: \u003c\/b\u003e\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003eODS TECHNOLOGY\u003c\/div\u003e\n\u003cdiv class=\"c-accordion__title\" data-action=\"accordionToggle\"\u003e\n\u003cb\u003eINGREDIENTS:\u003c\/b\u003e\u003cbr\u003eAQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, ETHANOLAMINE, COCO-GLUCOSIDE, SODIUM LAURYL SULFATE, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYPROPYL GUAR, SODIUM METABISULFITE, EDTA, ASCORBIC ACID, TOLUENE-2,5-DIAMINE, m-AMINOPHENOL, HYDROXYBENZOMORPHOLINE, 2-AMINO-3-HYDROXYPYRIDINE, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE. 2,4-DIAMINOPHENOXYETHANOL HCL, THIOGLYCERIN\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'Oreal Canada Inc","offers":[{"title":"6.40\/6CCC - Rubilane","offer_id":43988471546022,"sku":"LOR0016640","price":11.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/INOA6.40_6CCC.webp?v=1774651893"},{"product_id":"socolor-triple-blends-ash-3a-darkest-brown-ash-89ml","title":"Socolor - 3AA - Triple Blends - Darkest Brown Ash - 89ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Blended\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Bonded\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Lasting Color\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Certified Vegan\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan class=\"pdp__tab--view\" aria-selected=\"true\" role=\"tab\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv class=\"tabs__content__pane tabsList tabs--expanded\" aria-labelledby=\"product_tab_4\" role=\"tabpanel\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"Default Title","offer_id":44071932690598,"sku":"MAT603013","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-3AA.webp?v=1775170285"},{"product_id":"socolor-triple-blends-red-3rr-darkest-brown-red-89ml","title":"Socolor - 3RR - Triple Blends - Darkest Brown Red - 89ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Blended\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Bonded\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Lasting Color\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Certified Vegan\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan class=\"pdp__tab--view\" aria-selected=\"true\" role=\"tab\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv class=\"tabs__content__pane tabsList tabs--expanded\" aria-labelledby=\"product_tab_4\" role=\"tabpanel\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"Default Title","offer_id":44071932723366,"sku":"MAT603033","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-3RR.webp?v=1775170311"},{"product_id":"socolor-triple-blends-red-violet-3rv-drkst-brn-rd-vlt-89ml","title":"Socolor - 3RV - Triple Blends - Darkest Brown Red Violet - 89ml","description":"\u003cp\u003e\u003cspan class=\"product-description__headers--product-short\"\u003ePre-blended permanent hair color that delivers brilliant color right on target.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-description__texts\"\u003e\n\u003cdiv class=\"product-description__texts--product-summary product-description__texts-container-matrix-desktop hide-on-mobile\"\u003eProudly Vegan and Made In Canada, our permanent cream color collection comes in a 3oz tube, so you can achieve TWO full root touch up applications per tube.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sustainability-icons row\"\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Blended\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-blended.svg\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Blended         \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Pre-Bonded\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-pre-bonded.svg?rev=7c1808f274d740e7b8d46c2a22692c22\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003ePre-Bonded    \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-lg-6 col-md-6 col-sm-6 col-xs-12 item\"\u003e\n\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Lasting Color\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/socolor-sync-fast-toner-lasting-color.svg?rev=333cac39e5ed4172823a4e2eb8fe1757\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eLasting Color        \u003c\/span\u003e\u003cspan class=\"icons\"\u003e\u003cimg height=\"50\" width=\"50\" class=\"ls-is-cached lazyloaded\" alt=\"Certified Vegan\" src=\"https:\/\/www.matrixprofessional.ca\/-\/media\/project\/loreal\/brand-sites\/matrix\/americas\/ca\/product-information\/product-icons\/matrix-styling-versatile-vegan.svg?rev=3cd8e5c2a0e8435eb9de3c261141d8a2\"\u003e\u003c\/span\u003e\u003cspan class=\"title\"\u003eCertified Vegan\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch4\u003e\u003cbr\u003e\u003c\/h4\u003e\n\u003ch4\u003eWhat It Is\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eOur 1st Pre-Bonded Color System\u003c\/li\u003e\n\u003cli\u003ePre-Bonded: Our exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003cli\u003ePre-Blended: Our formulas are Pre-Blended with background + reflect—so you can neutralize every underlying pigment. \u003c\/li\u003e\n\u003cli\u003ePre-Paired: Our permanent and demi-permanent oxidative dyes are perfectly matched—so you can achieve seamless, root-to-tip color, that lasts and fades on tone. \u003c\/li\u003e\n\u003cli\u003eCera-Oil is still in the SoColor Sync + SoColor formulas. \u003c\/li\u003e\n\u003cli\u003eOur exclusive Bond-Protecting Concentrate protects the inner hair structure—so you can maintain the integrity of the hair, color after color. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat It Does\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eBond-protecting concentrate is composed of a unique blend of taurine and cationic polymers \u003c\/li\u003e\n\u003cli\u003eThe linear network of positive charges binds to negatively charged areas of damage in the hair in order to reinforce and repair the weakened bonds within the sensitized cortex \u003c\/li\u003e\n\u003cli\u003ePre-blended backgrounds are optimally calibrated with warm \u0026amp; cool dyes for a true-to-tone neutral background \u003c\/li\u003e\n\u003cli\u003eSaturated reflect in addition to Pre-Blended neutral background allow our color to be true-to-tone on every level, every base and every undertone\u003c\/li\u003e\n\u003cli\u003eOur permanent and demi-permanent oxidative dyes are perfectly matched so you can achieve seamless, root-to-tip color that lasts and fades on tone \u003c\/li\u003e\n\u003cli\u003eThere is no need for a step 2 since the Pre-Bonded technology is already integrated into SoColor and SoColor Sync\u003c\/li\u003e\n\u003cli\u003eBest for color refreshes and neutralizing services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eWhat Else You Need to Know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHair fiber is up to 37% more conditioned vs. before coloration \u003c\/li\u003e\n\u003cli\u003eLasting conditioning \u003c\/li\u003e\n\u003cli\u003eLasting color \u003c\/li\u003e\n\u003cli\u003eFCS Certified Cartons \u003c\/li\u003e\n\u003cli\u003e100% Post-Consumer Recycled Plastic Caps \u003c\/li\u003e\n\u003cli\u003eNo Cellophane \u003c\/li\u003e\n\u003cli\u003eThe plant that products or formulas obtains 58% of its power from renewable energy based on a plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eThe plant that produces our formulas has reduced water consumption by 37% since 2005. Based on plant in Montreal, Canada \u003c\/li\u003e\n\u003cli\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_leftpane_content\"\u003e\n\u003ch4\u003ePREPARATION:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Use only the proportions indicated. Use exclusively with the recommended Matrix Universal Cream Developer , 10V(3%), 20V(6%), 30V(9%), 40V(12%). Do not use with hydrogen peroxide greater than 40v (12%). When a shaker is used, open immediately after mixing to avoid the shaker bursting and damage from the product overflowing.\u003c\/p\u003e\n\u003ch4\u003eAPPLICATION AND RINSING:\u003c\/h4\u003e\n\u003cp\u003eWear suitable disposable gloves. Do not use metallic tools (clips, comb...) The development time is 35-45 minutes at room temperature. Rise the hair well after the development time.\u003cbr\u003eStandard Mixing Time: 30 to 45 minutes (full 45 minutes for resistant grey hair)\u003cbr\u003eHigh Impact Brunettes: 1:1.5 mixing ratio, 35 minutes mixing time\u003cbr\u003eUltra.Blonde: 1:2 mixing ratio, 50 minute mixing time\u003cbr\u003eReflect Collection Metallics: 1:1 mixing ratio with 20 volume or 30 volume Matrix Universal Cream Developer. Timing is 35 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_rightpane_content\"\u003e\n\u003cp\u003eSystematically developed for seamleass color from root-to-tip, apply SoColor at the root and SoColor Sync through the mids and ends.\u003c\/p\u003e\n\u003cp\u003eBest for color refreshes and neutralizing services.\u003c\/p\u003e\n\u003cp\u003eBoth formulas are developed with 100% oxidative dyes, for color that last longer and fades evenly.\u003c\/p\u003e\n\u003cdiv class=\"tabs__nav\"\u003e\n\u003cdiv class=\"tabs__container\"\u003e\n\u003ch3\u003e\u003cspan class=\"pdp__tab--view\" aria-selected=\"true\" role=\"tab\" tabindex=\"-1\"\u003eIngredients\u003c\/span\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tabs__content\"\u003e\n\u003cdiv class=\"tabs__content__pane tabsList tabs--expanded\" aria-labelledby=\"product_tab_4\" role=\"tabpanel\" tabindex=\"0\"\u003e\n\u003cdiv class=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent\"\u003e\n\u003cdiv class=\"tabs__pane__container\"\u003e\n\u003cdiv class=\"tabs__pane__innercontent--sbs innerTab\" slot=\"tabs__content__pane--innercontent\"\u003e\n\u003cdiv class=\"tabs_centerpane_content\"\u003e\n\u003cdiv data-ioplist=\"\"\u003e\u003cspan\u003eAQUA \/ WATER • COCAMIDE MEA • STEARAMIDE MEA • DILINOLEIC ACID • AMMONIUM HYDROXIDE • PEG-2 OLEAMINE • GLYCERIN • CETEARYL ALCOHOL • ETHANOLAMINE • POLYQUATERNIUM-22 • CETYL ESTERS • DISODIUM WHEATGERMAMPHODIACETATE • BEHENTRIMONIUM METHOSULFATE • PARFUM \/ FRAGRANCE • SODIUM SULFITE • ASCORBIC ACID • HEXADIMETHRINE CHLORIDE • RESORCINOL • SODIUM CHLORIDE • SIMMONDSIA CHINENSIS SEED OIL \/ JOJOBA SEED OIL • DISODIUM EDTA • p-PHENYLENEDIAMINE • GLYCOLIC ACID • HEXYLENE GLYCOL • p-AMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • m-AMINOPHENOL • 2,4-DIAMINOPHENOXYETHANOL HCL • 2-OLEAMIDO-1,3-OCTADECANEDIOL • TAURINE • SODIUM METABISULFITE\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"L'oreal Professionnel","offers":[{"title":"Default Title","offer_id":44071932756134,"sku":"MAT603023","price":10.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/So-Color-3RV.webp?v=1775170338"},{"product_id":"cm-hl12-0-12n-ultra-light-natural-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.0\/12N ULTRA LIGHT NATURAL - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144501948582,"sku":"KMY88240","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88240.webp?v=1773953509"},{"product_id":"cm-hl12-1-12a-ultra-light-ash-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.1\/12A ULTRA LIGHT ASH - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144502014118,"sku":"KMY88241","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88241.webp?v=1773953506"},{"product_id":"cm-hl12-18-12av-ultra-light-ash-violet-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.18\/12AV ULTRA LIGHT ASH VIOLET - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144502046886,"sku":"KMY88243","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88243.webp?v=1773953595"},{"product_id":"cm-hl12-21-12ba-ultra-light-beige-ash-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.21\/12BA ULTRA LIGHT BEIGE ASH - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144502079654,"sku":"KMY88242","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88242.webp?v=1773953658"},{"product_id":"cm-hl12-81-12va-ultra-light-violet-ash-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.81\/12VA ULTRA LIGHT VIOLET ASH - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144502112422,"sku":"KMY88244","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88244.webp?v=1773953702"},{"product_id":"cm-hl12-91-12m-ultra-light-matte-100ml-3-3oz","title":"BLONDE HIGH.LIFT - 12.9\/12M ULTRA LIGHT MATTE - 100ml\/3.3oz","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 text-center\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv style=\"padding-bottom: 56.25%; position: relative; overflow: hidden; height: auto; margin: 0px auto;\" class=\"vidjet-video-wrapper\"\u003e\u003ciframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%; border-radius: 10px;\" src=\"https:\/\/player.vidjet.io\/962da816-597b-4c10-8ed5-bb51c9f777a0\/1b05832b-a81c-489d-aca2-00c8a59b0393\" class=\"vidjet-embed-iframe\" frameborder=\"0\" allow=\"clipboard-read; clipboard-write; fullscreen\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003ch2 data-mce-fragment=\"1\"\u003eBLONDES WITH OPTIMUM LIFT, NEUTRALISATION AND PROTECTION\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-html\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-3 mw-lg-80 mx-lg-auto text-center d-none d-lg-block\" data-mce-fragment=\"1\" bis_skin_checked=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIntroducing KEVIN.MURPHY+BLONDE HIGH.LIFT, six high lift shades designed to achieve\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eultra-light blonde\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eresults with\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eoptimum lift\u003c\/span\u003e\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eneutralisation\u003c\/span\u003e\u003c\/b\u003e, all while\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eprotecting the hair’s integrity\u003c\/span\u003e\u003c\/b\u003e, thanks to KM.ARGAN-SPHERE breakthrough technology.\u003cbr data-mce-fragment=\"1\"\u003eInspired by fashion, the selection of shade options offer a variety of blonde possibilities, giving licence to shine brightly and brilliantly\u003c\/p\u003e\n\u003ch3 data-mce-fragment=\"1\"\u003eDescription \u0026amp; Benefits\u003c\/h3\u003e\n\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eS2ZkUmc2VI\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eABOUT BLONDE.HIGH.LIFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing BLONDE HIGH.LIFT, the first product in the new KEVIN.MURPHY+BLONDE range, featuring 6 high lift shades designed to achieve ultra-light blonde results with warm, cool, and neutral options. This gentle yet high-performance solution lightens hair up to five levels for optimum lift and neutralisation, all while protecting the hair’s integrity, thanks to KM.ARGAN-SPHERE breakthrough technology. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eUp to 5 levels of lightening plus refining and toning in one easy application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a clear spectrum of blonde reflects on a 5 depth or higher, without use of lighteners and toners\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOrganic Argan Oil aids in nourishing and revitalising the hair while adding shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKM.ARGAN-SPHERE technology creates a smooth viscosity with superior spreadability for fast, precise and even colour results on all hair textures\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBreakthrough FLORAL.ACCORD COMPLEX fragrance that neutralises ammonia with fresh, clean notes. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"row mt-3\" bis_skin_checked=\"1\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKM.ARGAN-SPHERE\u003c\/strong\u003e\u003cspan\u003e innovative pigment delivery system for fast, precise, long-lasting and uniform colour results while protecting hair integrity.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic Argan Oil\u003c\/strong\u003e\u003cspan\u003e certified with Ecocert aids in nourishing and revitalising the hair while adding shine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e**Please be aware that ingredient lists may change. Please refer to the ingredient list on the product package for the most up to date list of ingredients.\u003c\/p\u003e\n\u003ch3\u003eHOW TO APPLY\u003c\/h3\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-wysiwyg\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"mb-1 p-2\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eInstructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMix BLONDE HIGH.LIFT SHADE with \u003c\/span\u003eCOLOR.ME\u003cspan\u003e ACTIVATORS with a Mixing Ratio of 1:2 following the usage guidelines below.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/how-to-apply-table.png?v=1689701857\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KM Liquid Concept AB","offers":[{"title":"Default Title","offer_id":44144502145190,"sku":"KMY88245","price":14.2,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/KMY88245.webp?v=1773953750"},{"product_id":"megix10-4-22-intense-violet-medium-brown-100ml","title":"4.22 - Intense Violet Medium Brown - 100ml","description":"\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 bg-gray-50 gizmo:bg-transparent dark:bg-[#444654] gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"relative flex w-[calc(100%-50px)] flex-col gizmo:w-full lg:w-[calc(100%-115px)] agent-turn\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full gap-3 gizmo:gap-0\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c9e7c6af-1d42-4b36-a3d9-426fc3050f02\" class=\"min-h-[20px] text-message peer flex flex-col items-start gap-3 whitespace-pre-wrap break-words peer-[.text-message]:mt-5 overflow-x-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert dark\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eMegix 10 Hair Color Cream\u003c\/strong\u003e is more than just hair dye. It revitalizes your hair by repairing, hydrating, and nourishing each strand, leaving it beautiful and full of life. Impressively, it works in just \u003cstrong\u003e10 minutes\u003c\/strong\u003e, cutting the usual application time by two-thirds.\u003c\/p\u003e\n\u003cp\u003eThis product features an advanced formula named \u003cstrong\u003eFision Keraveg-18\u003c\/strong\u003e, which is a \u003cstrong\u003eplant-based alternative to animal keratin, packed with 18 amino acids\u003c\/strong\u003e. This includes wheat protein and silk, along with arginine, serine, and threonine, providing numerous benefits for your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey advantages include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComplete coverage of gray hair, even with trendy shades.\u003c\/li\u003e\n\u003cli\u003eLong-lasting color.\u003c\/li\u003e\n\u003cli\u003eLow ammonia content for a gentler experience.\u003c\/li\u003e\n\u003cli\u003eDeep, intense shades with vibrant, shiny reflections.\u003c\/li\u003e\n\u003cli\u003eConsistent, dependable coloring results.\u003c\/li\u003e\n\u003cli\u003eIt’s mess-free and gentle on the skin, with no staining or irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"5ecd15b\" class=\"elementor-element elementor-element-5ecd15b elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch2 class=\"elementor-heading-title elementor-size-default\"\u003etime efficient spectrum technology\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b866e46\" class=\"elementor-element elementor-element-b866e46 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cp class=\"elementor-heading-title elementor-size-default\"\u003ehair colouring system with enhanced chromatic coalescence\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"text-editor.default\" data-element_type=\"widget\" data-id=\"4129094\" class=\"elementor-element elementor-element-4129094 elementor-widget elementor-widget-text-editor\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-text-editor elementor-clearfix\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003eYears of research and development have produced a revolutionary hair colouring system  unique in its kind, today offering increased performance, efficiency and peace of mind. Today you can have superior results while safeguarding your health and your hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\" bis_skin_checked=\"1\"\u003e\n\u003cdiv bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-row inherited-styles-for-exported-element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-element_type=\"column\" data-id=\"229dcf5\" class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-229dcf5\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-column-wrap elementor-element-populated\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-wrap\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-widget_type=\"image.default\" data-element_type=\"widget\" data-id=\"4767138\" class=\"elementor-element elementor-element-4767138 elementor-widget elementor-widget-image\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-image\" bis_skin_checked=\"1\"\u003e\u003cimg sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png 600w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-300x300.png 300w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-100x100.png 100w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-150x150.png 150w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-40x40.png 40w\" loading=\"lazy\" alt=\"\" class=\"attachment-full size-full\" src=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png\" height=\"120\" width=\"226\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"1ee0764\" class=\"elementor-element elementor-element-1ee0764 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 minutes processing time\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"7cd5bf4\" class=\"elementor-element elementor-element-7cd5bf4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times safer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"75d34aa\" class=\"elementor-element elementor-element-75d34aa elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times healthier hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c6219a4\" class=\"elementor-element elementor-element-c6219a4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more softness and shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"93b6e20\" class=\"elementor-element elementor-element-93b6e20 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 + 8 aminoacids\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"ca2242e\" class=\"elementor-element elementor-element-ca2242e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in in cromatic intensity\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c76fc3a\" class=\"elementor-element elementor-element-c76fc3a elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in grey coverage \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b381463\" class=\"elementor-element elementor-element-b381463 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 x 8 shades \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b0f716e\" class=\"elementor-element elementor-element-b0f716e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more efficient hair colouring service\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\u003c!--\n\/* \".inherited-styles-for-exported-element\" is a generated class for the inherited styles of the exported element, feel free to rename it. *\/\n\n  .inherited-styles-for-exported-element, h4 {\n    font-family: Montserrat, sans-serif;\n    font-weight: 400;\n  }\n\n  h4 {\n    overflow-wrap: break-word;\n  }\n\n  .inherited-styles-for-exported-element {\n    font-size: 15px;\n    line-height: 1.75em;\n  }\n\n  .elementor-fit-aspect-ratio {\n    height: 0;\n    position: relative;\n  }\n\n  *, ::after, ::before {\n    box-sizing: border-box;\n  }\n\n  .elementor-element {\n    -webkit-box-align: stretch;\n    -webkit-box-direction: normal;\n    -webkit-box-flex: 0;\n    -webkit-box-ordinal-group: 1;\n    -webkit-box-orient: vertical;\n    -webkit-box-pack: start;\n    align-content: normal;\n    align-items: normal;\n    align-self: auto;\n    column-gap: normal;\n    flex: 0 1 auto;\n    flex-direction: row;\n    flex-wrap: nowrap;\n    justify-content: normal;\n    order: 0;\n    row-gap: normal;\n  }\n\n  .elementor-row {\n    display: flex;\n    width: 100%;\n  }\n\n  @media (max-width: 1024px) {\n    .elementor-row {\n      flex-wrap: wrap;\n    }\n  }\n\n  .elementor-widget-wrap {\n    align-content: flex-start;\n    flex-wrap: wrap;\n    position: relative;\n    width: 100%;\n  }\n\n  .elementor-widget {\n    position: relative;\n  }\n\n  .elementor-column {\n    display: flex;\n    min-height: 1px;\n    position: relative;\n  }\n\n  .elementor-column-wrap {\n    display: flex;\n    position: relative;\n    width: 100%;\n  }\n\n  @media (max-width: 767px) {\n    .elementor-column {\n      width: 100%;\n    }\n  }\n\n  .elementor-heading-title {\n    margin: 0;\n    padding: 0;\n  }\n\n  .elementor-widget-image {\n    text-align: center;\n  }\n\n  .elementor-fit-aspect-ratio iframe {\n    background-color: #000;\n    height: 100%;\n    left: 0;\n    position: absolute;\n    top: 0;\n  }\n\n  iframe, img {\n    border-style: none;\n    max-width: 100%;\n  }\n\n  img {\n    border-radius: 0;\n    box-shadow: none;\n  }\n\n  iframe {\n    line-height: 1;\n    margin: 0;\n  }\n\n  .elementor-widget-image img {\n    display: inline-block;\n    vertical-align: middle;\n  }\n\n  .elementor-aspect-ratio-169 .elementor-fit-aspect-ratio {\n    padding-bottom: 56.25%;\n  }\n\n  .elementor-widget-wrap\u003e.elementor-element, iframe {\n    width: 100%;\n  }\n\n  .elementor-widget:not(:last-child) {\n    margin-bottom: 20px;\n  }\n\n  @media (min-width: 768px) {\n    .elementor-column.elementor-col-50 {\n      width: 50%;\n    }\n  }\n\n  .elementor-element .elementor-widget-container {\n    transition: background .3s, border .3s, border-radius .3s, box-shadow .3s, -webkit-box-shadow .3s;\n  }\n\n  .elementor-widget-video .elementor-widget-container {\n    overflow: hidden;\n    transform: translateZ(0);\n  }\n\n  .elementor-widget-wrap {\n    display: flex;\n  }\n\n  .elementor-element.elementor-element-1ee0764, .elementor-element.elementor-element-75d34aa, .elementor-element.elementor-element-7cd5bf4, .elementor-element.elementor-element-93b6e20, .elementor-element.elementor-element-b0f716e, .elementor-element.elementor-element-b381463, .elementor-element.elementor-element-c6219a4, .elementor-element.elementor-element-c76fc3a, .elementor-element.elementor-element-ca2242e {\n    text-align: center;\n  }\n\n  @media (max-width: 1024px) and (min-width: 768px) {\n\n    .elementor-element.elementor-element-229dcf5,   .elementor-element.elementor-element-8bb2449 {\n      width: 100%;\n    }\n  }\n\n  .elementor-element.elementor-element-4767138 img {\n    height: 300px;\n    object-fit: contain;\n    width: 100%;\n  }\n\n  .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n    margin: 0 0 35px;\n  }\n\n  .elementor-element.elementor-element-1ee0764 .elementor-heading-title, .elementor-element.elementor-element-75d34aa .elementor-heading-title, .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title, .elementor-element.elementor-element-93b6e20 .elementor-heading-title, .elementor-element.elementor-element-b0f716e .elementor-heading-title, .elementor-element.elementor-element-b381463 .elementor-heading-title, .elementor-element.elementor-element-c6219a4 .elementor-heading-title, .elementor-element.elementor-element-c76fc3a .elementor-heading-title, .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n    color: #fff;\n    font-size: 20px;\n    letter-spacing: normal;\n    line-height: 1.2em;\n    word-spacing: 0;\n  }\n\n  @media (max-width: 1024px) {\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  @media (max-width: 767px) {\n    .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n      margin: 0;\n    }\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  \u003e.elementor-row\u003e.elementor-column\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 10px;\n  }\n\n  .elementor-element.elementor-element-8bb2449\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 80px 10px 10px;\n  }\n--\u003e\u003c\/style\u003e","brand":"MOWAN","offers":[{"title":"Default Title","offer_id":44351964905638,"sku":"MEG00104422","price":15.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Megix_10_4.22.webp?v=1776363760"},{"product_id":"megix10-5-22-intense-violet-light-brown-100ml","title":"5.22 - Intense Violet Light Brown - 100ml","description":"\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 bg-gray-50 gizmo:bg-transparent dark:bg-[#444654] gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"relative flex w-[calc(100%-50px)] flex-col gizmo:w-full lg:w-[calc(100%-115px)] agent-turn\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full gap-3 gizmo:gap-0\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c9e7c6af-1d42-4b36-a3d9-426fc3050f02\" class=\"min-h-[20px] text-message peer flex flex-col items-start gap-3 whitespace-pre-wrap break-words peer-[.text-message]:mt-5 overflow-x-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert dark\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eMegix 10 Hair Color Cream\u003c\/strong\u003e is more than just hair dye. It revitalizes your hair by repairing, hydrating, and nourishing each strand, leaving it beautiful and full of life. Impressively, it works in just \u003cstrong\u003e10 minutes\u003c\/strong\u003e, cutting the usual application time by two-thirds.\u003c\/p\u003e\n\u003cp\u003eThis product features an advanced formula named \u003cstrong\u003eFision Keraveg-18\u003c\/strong\u003e, which is a \u003cstrong\u003eplant-based alternative to animal keratin, packed with 18 amino acids\u003c\/strong\u003e. This includes wheat protein and silk, along with arginine, serine, and threonine, providing numerous benefits for your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey advantages include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComplete coverage of gray hair, even with trendy shades.\u003c\/li\u003e\n\u003cli\u003eLong-lasting color.\u003c\/li\u003e\n\u003cli\u003eLow ammonia content for a gentler experience.\u003c\/li\u003e\n\u003cli\u003eDeep, intense shades with vibrant, shiny reflections.\u003c\/li\u003e\n\u003cli\u003eConsistent, dependable coloring results.\u003c\/li\u003e\n\u003cli\u003eIt’s mess-free and gentle on the skin, with no staining or irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"5ecd15b\" class=\"elementor-element elementor-element-5ecd15b elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch2 class=\"elementor-heading-title elementor-size-default\"\u003etime efficient spectrum technology\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b866e46\" class=\"elementor-element elementor-element-b866e46 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cp class=\"elementor-heading-title elementor-size-default\"\u003ehair colouring system with enhanced chromatic coalescence\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"text-editor.default\" data-element_type=\"widget\" data-id=\"4129094\" class=\"elementor-element elementor-element-4129094 elementor-widget elementor-widget-text-editor\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-text-editor elementor-clearfix\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003eYears of research and development have produced a revolutionary hair colouring system  unique in its kind, today offering increased performance, efficiency and peace of mind. Today you can have superior results while safeguarding your health and your hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\" bis_skin_checked=\"1\"\u003e\n\u003cdiv bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-row inherited-styles-for-exported-element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-element_type=\"column\" data-id=\"229dcf5\" class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-229dcf5\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-column-wrap elementor-element-populated\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-wrap\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-widget_type=\"image.default\" data-element_type=\"widget\" data-id=\"4767138\" class=\"elementor-element elementor-element-4767138 elementor-widget elementor-widget-image\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-image\" bis_skin_checked=\"1\"\u003e\u003cimg sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png 600w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-300x300.png 300w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-100x100.png 100w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-150x150.png 150w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-40x40.png 40w\" loading=\"lazy\" alt=\"\" class=\"attachment-full size-full\" src=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png\" height=\"120\" width=\"226\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"1ee0764\" class=\"elementor-element elementor-element-1ee0764 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 minutes processing time\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"7cd5bf4\" class=\"elementor-element elementor-element-7cd5bf4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times safer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"75d34aa\" class=\"elementor-element elementor-element-75d34aa elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times healthier hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c6219a4\" class=\"elementor-element elementor-element-c6219a4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more softness and shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"93b6e20\" class=\"elementor-element elementor-element-93b6e20 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 + 8 aminoacids\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"ca2242e\" class=\"elementor-element elementor-element-ca2242e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in in cromatic intensity\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c76fc3a\" class=\"elementor-element elementor-element-c76fc3a elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in grey coverage \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b381463\" class=\"elementor-element elementor-element-b381463 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 x 8 shades \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b0f716e\" class=\"elementor-element elementor-element-b0f716e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more efficient hair colouring service\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\u003c!--\n\/* \".inherited-styles-for-exported-element\" is a generated class for the inherited styles of the exported element, feel free to rename it. *\/\n\n  .inherited-styles-for-exported-element, h4 {\n    font-family: Montserrat, sans-serif;\n    font-weight: 400;\n  }\n\n  h4 {\n    overflow-wrap: break-word;\n  }\n\n  .inherited-styles-for-exported-element {\n    font-size: 15px;\n    line-height: 1.75em;\n  }\n\n  .elementor-fit-aspect-ratio {\n    height: 0;\n    position: relative;\n  }\n\n  *, ::after, ::before {\n    box-sizing: border-box;\n  }\n\n  .elementor-element {\n    -webkit-box-align: stretch;\n    -webkit-box-direction: normal;\n    -webkit-box-flex: 0;\n    -webkit-box-ordinal-group: 1;\n    -webkit-box-orient: vertical;\n    -webkit-box-pack: start;\n    align-content: normal;\n    align-items: normal;\n    align-self: auto;\n    column-gap: normal;\n    flex: 0 1 auto;\n    flex-direction: row;\n    flex-wrap: nowrap;\n    justify-content: normal;\n    order: 0;\n    row-gap: normal;\n  }\n\n  .elementor-row {\n    display: flex;\n    width: 100%;\n  }\n\n  @media (max-width: 1024px) {\n    .elementor-row {\n      flex-wrap: wrap;\n    }\n  }\n\n  .elementor-widget-wrap {\n    align-content: flex-start;\n    flex-wrap: wrap;\n    position: relative;\n    width: 100%;\n  }\n\n  .elementor-widget {\n    position: relative;\n  }\n\n  .elementor-column {\n    display: flex;\n    min-height: 1px;\n    position: relative;\n  }\n\n  .elementor-column-wrap {\n    display: flex;\n    position: relative;\n    width: 100%;\n  }\n\n  @media (max-width: 767px) {\n    .elementor-column {\n      width: 100%;\n    }\n  }\n\n  .elementor-heading-title {\n    margin: 0;\n    padding: 0;\n  }\n\n  .elementor-widget-image {\n    text-align: center;\n  }\n\n  .elementor-fit-aspect-ratio iframe {\n    background-color: #000;\n    height: 100%;\n    left: 0;\n    position: absolute;\n    top: 0;\n  }\n\n  iframe, img {\n    border-style: none;\n    max-width: 100%;\n  }\n\n  img {\n    border-radius: 0;\n    box-shadow: none;\n  }\n\n  iframe {\n    line-height: 1;\n    margin: 0;\n  }\n\n  .elementor-widget-image img {\n    display: inline-block;\n    vertical-align: middle;\n  }\n\n  .elementor-aspect-ratio-169 .elementor-fit-aspect-ratio {\n    padding-bottom: 56.25%;\n  }\n\n  .elementor-widget-wrap\u003e.elementor-element, iframe {\n    width: 100%;\n  }\n\n  .elementor-widget:not(:last-child) {\n    margin-bottom: 20px;\n  }\n\n  @media (min-width: 768px) {\n    .elementor-column.elementor-col-50 {\n      width: 50%;\n    }\n  }\n\n  .elementor-element .elementor-widget-container {\n    transition: background .3s, border .3s, border-radius .3s, box-shadow .3s, -webkit-box-shadow .3s;\n  }\n\n  .elementor-widget-video .elementor-widget-container {\n    overflow: hidden;\n    transform: translateZ(0);\n  }\n\n  .elementor-widget-wrap {\n    display: flex;\n  }\n\n  .elementor-element.elementor-element-1ee0764, .elementor-element.elementor-element-75d34aa, .elementor-element.elementor-element-7cd5bf4, .elementor-element.elementor-element-93b6e20, .elementor-element.elementor-element-b0f716e, .elementor-element.elementor-element-b381463, .elementor-element.elementor-element-c6219a4, .elementor-element.elementor-element-c76fc3a, .elementor-element.elementor-element-ca2242e {\n    text-align: center;\n  }\n\n  @media (max-width: 1024px) and (min-width: 768px) {\n\n    .elementor-element.elementor-element-229dcf5,   .elementor-element.elementor-element-8bb2449 {\n      width: 100%;\n    }\n  }\n\n  .elementor-element.elementor-element-4767138 img {\n    height: 300px;\n    object-fit: contain;\n    width: 100%;\n  }\n\n  .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n    margin: 0 0 35px;\n  }\n\n  .elementor-element.elementor-element-1ee0764 .elementor-heading-title, .elementor-element.elementor-element-75d34aa .elementor-heading-title, .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title, .elementor-element.elementor-element-93b6e20 .elementor-heading-title, .elementor-element.elementor-element-b0f716e .elementor-heading-title, .elementor-element.elementor-element-b381463 .elementor-heading-title, .elementor-element.elementor-element-c6219a4 .elementor-heading-title, .elementor-element.elementor-element-c76fc3a .elementor-heading-title, .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n    color: #fff;\n    font-size: 20px;\n    letter-spacing: normal;\n    line-height: 1.2em;\n    word-spacing: 0;\n  }\n\n  @media (max-width: 1024px) {\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  @media (max-width: 767px) {\n    .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n      margin: 0;\n    }\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  \u003e.elementor-row\u003e.elementor-column\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 10px;\n  }\n\n  .elementor-element.elementor-element-8bb2449\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 80px 10px 10px;\n  }\n--\u003e\u003c\/style\u003e","brand":"MOWAN","offers":[{"title":"Default Title","offer_id":44351964938406,"sku":"MEG00105522","price":15.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Megix_10_5.22.webp?v=1776364175"},{"product_id":"megix10-6-22-intense-violet-dark-blonde-100ml","title":"6.22 - Intense Violet Dark Blonde - 100ml","description":"\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 bg-gray-50 gizmo:bg-transparent dark:bg-[#444654] gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"relative flex w-[calc(100%-50px)] flex-col gizmo:w-full lg:w-[calc(100%-115px)] agent-turn\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full gap-3 gizmo:gap-0\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c9e7c6af-1d42-4b36-a3d9-426fc3050f02\" class=\"min-h-[20px] text-message peer flex flex-col items-start gap-3 whitespace-pre-wrap break-words peer-[.text-message]:mt-5 overflow-x-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert dark\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003eMegix 10 Hair Color Cream\u003c\/strong\u003e is more than just hair dye. It revitalizes your hair by repairing, hydrating, and nourishing each strand, leaving it beautiful and full of life. Impressively, it works in just \u003cstrong\u003e10 minutes\u003c\/strong\u003e, cutting the usual application time by two-thirds.\u003c\/p\u003e\n\u003cp\u003eThis product features an advanced formula named \u003cstrong\u003eFision Keraveg-18\u003c\/strong\u003e, which is a \u003cstrong\u003eplant-based alternative to animal keratin, packed with 18 amino acids\u003c\/strong\u003e. This includes wheat protein and silk, along with arginine, serine, and threonine, providing numerous benefits for your hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey advantages include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComplete coverage of gray hair, even with trendy shades.\u003c\/li\u003e\n\u003cli\u003eLong-lasting color.\u003c\/li\u003e\n\u003cli\u003eLow ammonia content for a gentler experience.\u003c\/li\u003e\n\u003cli\u003eDeep, intense shades with vibrant, shiny reflections.\u003c\/li\u003e\n\u003cli\u003eConsistent, dependable coloring results.\u003c\/li\u003e\n\u003cli\u003eIt’s mess-free and gentle on the skin, with no staining or irritation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"5ecd15b\" class=\"elementor-element elementor-element-5ecd15b elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch2 class=\"elementor-heading-title elementor-size-default\"\u003etime efficient spectrum technology\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b866e46\" class=\"elementor-element elementor-element-b866e46 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cp class=\"elementor-heading-title elementor-size-default\"\u003ehair colouring system with enhanced chromatic coalescence\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"text-editor.default\" data-element_type=\"widget\" data-id=\"4129094\" class=\"elementor-element elementor-element-4129094 elementor-widget elementor-widget-text-editor\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-text-editor elementor-clearfix\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_text_column wpb_content_element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"wpb_wrapper\" bis_skin_checked=\"1\"\u003e\n\u003cp\u003eYears of research and development have produced a revolutionary hair colouring system  unique in its kind, today offering increased performance, efficiency and peace of mind. Today you can have superior results while safeguarding your health and your hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"w-full text-token-text-primary border-b border-black\/10 gizmo:border-0 dark:border-gray-900\/50 gizmo:dark:border-0 gizmo:bg-transparent dark:bg-gray-800 gizmo:dark:bg-transparent\" data-testid=\"conversation-turn-4\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"p-4 gizmo:py-2 justify-center text-base md:gap-6 md:py-6 m-auto\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 gizmo:gap-3 gizmo:md:px-5 gizmo:lg:px-1 gizmo:xl:px-5 md:max-w-2xl lg:max-w-[38rem] gizmo:md:max-w-3xl gizmo:lg:max-w-[40rem] gizmo:xl:max-w-[48rem] xl:max-w-3xl } group\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"flex-shrink-0 flex flex-col relative items-end\" bis_skin_checked=\"1\"\u003e\n\u003cdiv bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-row inherited-styles-for-exported-element\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-element_type=\"column\" data-id=\"229dcf5\" class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-229dcf5\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-column-wrap elementor-element-populated\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-wrap\" bis_skin_checked=\"1\"\u003e\n\u003cdiv data-widget_type=\"image.default\" data-element_type=\"widget\" data-id=\"4767138\" class=\"elementor-element elementor-element-4767138 elementor-widget elementor-widget-image\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-image\" bis_skin_checked=\"1\"\u003e\u003cimg sizes=\"(max-width: 600px) 100vw, 600px\" srcset=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png 600w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-300x300.png 300w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-100x100.png 100w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-150x150.png 150w, https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10-40x40.png 40w\" loading=\"lazy\" alt=\"\" class=\"attachment-full size-full\" src=\"https:\/\/www.mowan.it\/wp-content\/uploads\/2019\/07\/10.png\" height=\"120\" width=\"226\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"1ee0764\" class=\"elementor-element elementor-element-1ee0764 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 minutes processing time\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"7cd5bf4\" class=\"elementor-element elementor-element-7cd5bf4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times safer\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"75d34aa\" class=\"elementor-element elementor-element-75d34aa elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times healthier hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c6219a4\" class=\"elementor-element elementor-element-c6219a4 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more softness and shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"93b6e20\" class=\"elementor-element elementor-element-93b6e20 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 + 8 aminoacids\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"ca2242e\" class=\"elementor-element elementor-element-ca2242e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in in cromatic intensity\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"c76fc3a\" class=\"elementor-element elementor-element-c76fc3a elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 out of 10 in grey coverage \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b381463\" class=\"elementor-element elementor-element-b381463 elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 x 8 shades \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-widget_type=\"heading.default\" data-element_type=\"widget\" data-id=\"b0f716e\" class=\"elementor-element elementor-element-b0f716e elementor-widget elementor-widget-heading\" bis_skin_checked=\"1\"\u003e\n\u003cdiv class=\"elementor-widget-container\" bis_skin_checked=\"1\"\u003e\n\u003ch4 class=\"elementor-heading-title elementor-size-default\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cstrong\u003e10 times more efficient hair colouring service\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cstyle\u003e\u003c!--\n\/* \".inherited-styles-for-exported-element\" is a generated class for the inherited styles of the exported element, feel free to rename it. *\/\n\n  .inherited-styles-for-exported-element, h4 {\n    font-family: Montserrat, sans-serif;\n    font-weight: 400;\n  }\n\n  h4 {\n    overflow-wrap: break-word;\n  }\n\n  .inherited-styles-for-exported-element {\n    font-size: 15px;\n    line-height: 1.75em;\n  }\n\n  .elementor-fit-aspect-ratio {\n    height: 0;\n    position: relative;\n  }\n\n  *, ::after, ::before {\n    box-sizing: border-box;\n  }\n\n  .elementor-element {\n    -webkit-box-align: stretch;\n    -webkit-box-direction: normal;\n    -webkit-box-flex: 0;\n    -webkit-box-ordinal-group: 1;\n    -webkit-box-orient: vertical;\n    -webkit-box-pack: start;\n    align-content: normal;\n    align-items: normal;\n    align-self: auto;\n    column-gap: normal;\n    flex: 0 1 auto;\n    flex-direction: row;\n    flex-wrap: nowrap;\n    justify-content: normal;\n    order: 0;\n    row-gap: normal;\n  }\n\n  .elementor-row {\n    display: flex;\n    width: 100%;\n  }\n\n  @media (max-width: 1024px) {\n    .elementor-row {\n      flex-wrap: wrap;\n    }\n  }\n\n  .elementor-widget-wrap {\n    align-content: flex-start;\n    flex-wrap: wrap;\n    position: relative;\n    width: 100%;\n  }\n\n  .elementor-widget {\n    position: relative;\n  }\n\n  .elementor-column {\n    display: flex;\n    min-height: 1px;\n    position: relative;\n  }\n\n  .elementor-column-wrap {\n    display: flex;\n    position: relative;\n    width: 100%;\n  }\n\n  @media (max-width: 767px) {\n    .elementor-column {\n      width: 100%;\n    }\n  }\n\n  .elementor-heading-title {\n    margin: 0;\n    padding: 0;\n  }\n\n  .elementor-widget-image {\n    text-align: center;\n  }\n\n  .elementor-fit-aspect-ratio iframe {\n    background-color: #000;\n    height: 100%;\n    left: 0;\n    position: absolute;\n    top: 0;\n  }\n\n  iframe, img {\n    border-style: none;\n    max-width: 100%;\n  }\n\n  img {\n    border-radius: 0;\n    box-shadow: none;\n  }\n\n  iframe {\n    line-height: 1;\n    margin: 0;\n  }\n\n  .elementor-widget-image img {\n    display: inline-block;\n    vertical-align: middle;\n  }\n\n  .elementor-aspect-ratio-169 .elementor-fit-aspect-ratio {\n    padding-bottom: 56.25%;\n  }\n\n  .elementor-widget-wrap\u003e.elementor-element, iframe {\n    width: 100%;\n  }\n\n  .elementor-widget:not(:last-child) {\n    margin-bottom: 20px;\n  }\n\n  @media (min-width: 768px) {\n    .elementor-column.elementor-col-50 {\n      width: 50%;\n    }\n  }\n\n  .elementor-element .elementor-widget-container {\n    transition: background .3s, border .3s, border-radius .3s, box-shadow .3s, -webkit-box-shadow .3s;\n  }\n\n  .elementor-widget-video .elementor-widget-container {\n    overflow: hidden;\n    transform: translateZ(0);\n  }\n\n  .elementor-widget-wrap {\n    display: flex;\n  }\n\n  .elementor-element.elementor-element-1ee0764, .elementor-element.elementor-element-75d34aa, .elementor-element.elementor-element-7cd5bf4, .elementor-element.elementor-element-93b6e20, .elementor-element.elementor-element-b0f716e, .elementor-element.elementor-element-b381463, .elementor-element.elementor-element-c6219a4, .elementor-element.elementor-element-c76fc3a, .elementor-element.elementor-element-ca2242e {\n    text-align: center;\n  }\n\n  @media (max-width: 1024px) and (min-width: 768px) {\n\n    .elementor-element.elementor-element-229dcf5,   .elementor-element.elementor-element-8bb2449 {\n      width: 100%;\n    }\n  }\n\n  .elementor-element.elementor-element-4767138 img {\n    height: 300px;\n    object-fit: contain;\n    width: 100%;\n  }\n\n  .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n    margin: 0 0 35px;\n  }\n\n  .elementor-element.elementor-element-1ee0764 .elementor-heading-title, .elementor-element.elementor-element-75d34aa .elementor-heading-title, .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title, .elementor-element.elementor-element-93b6e20 .elementor-heading-title, .elementor-element.elementor-element-b0f716e .elementor-heading-title, .elementor-element.elementor-element-b381463 .elementor-heading-title, .elementor-element.elementor-element-c6219a4 .elementor-heading-title, .elementor-element.elementor-element-c76fc3a .elementor-heading-title, .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n    color: #fff;\n    font-size: 20px;\n    letter-spacing: normal;\n    line-height: 1.2em;\n    word-spacing: 0;\n  }\n\n  @media (max-width: 1024px) {\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  @media (max-width: 767px) {\n    .elementor-element.elementor-element-4767138\u003e.elementor-widget-container {\n      margin: 0;\n    }\n\n    .elementor-element.elementor-element-1ee0764 .elementor-heading-title,   .elementor-element.elementor-element-75d34aa .elementor-heading-title,   .elementor-element.elementor-element-7cd5bf4 .elementor-heading-title,   .elementor-element.elementor-element-93b6e20 .elementor-heading-title,   .elementor-element.elementor-element-b0f716e .elementor-heading-title,   .elementor-element.elementor-element-b381463 .elementor-heading-title,   .elementor-element.elementor-element-c6219a4 .elementor-heading-title,   .elementor-element.elementor-element-c76fc3a .elementor-heading-title,   .elementor-element.elementor-element-ca2242e .elementor-heading-title {\n      font-size: 20px;\n      letter-spacing: normal;\n      line-height: 1.2em;\n      word-spacing: 0;\n    }\n  }\n\n  \u003e.elementor-row\u003e.elementor-column\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 10px;\n  }\n\n  .elementor-element.elementor-element-8bb2449\u003e.elementor-element-populated\u003e.elementor-widget-wrap {\n    padding: 80px 10px 10px;\n  }\n--\u003e\u003c\/style\u003e","brand":"MOWAN","offers":[{"title":"Default Title","offer_id":44351964971174,"sku":"MEG00106622","price":15.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/Megix_10_6.22.webp?v=1776365632"},{"product_id":"copy-of-couleurs-couture-60ml","title":"Couleurs Couture 10.31 Super Light Gold Ash Blonde - 60ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBalmain Hair Couleurs Couture is a limitless spectrum of intermixable shades inspired by the iconic Balmain Hair DNA, diversity. The collection, designed by and for professional colour artists, allows for endless creative possibilities and multiple tailor-made treatments. The permanent hair colouring cream, enriched with silk protein and argan elixir, ensures long lasting, brilliant results with up to 100% grey coverage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLuxurious light cream texture, for comfortable mixing, visible application and easy rinsing.\u003c\/li\u003e\n\u003cli\u003eLow ammonia formula with pure micro pigments\u003c\/li\u003e\n\u003cli\u003eBlue\/Violet based pigmentation• Reconstruct while colouring\u003c\/li\u003e\n\u003cli\u003eReliable \/ predictable results due to pure pigments\u003c\/li\u003e\n\u003cli\u003e100% direct grey coverage in 4 families (N, 0.2, 0.3, 0,34)\u003c\/li\u003e\n\u003cli\u003eLifting up to 4\/5 levels\u003c\/li\u003e\n\u003cli\u003eLong-lasting results\u003c\/li\u003e\n\u003cli\u003eLess cuticle damage \u0026amp; scalp irritation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSize: 67g\u003c\/p\u003e","brand":"Balmain Hair Couture, Inc.","offers":[{"title":"10.31 Platinum Gold Ash Blonde","offer_id":44462322417830,"sku":"BAL8101031","price":18.96,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0442\/3516\/1766\/files\/10.31PlatinumGoldAshBlondeBAL8101031.webp?v=1771958726"},{"product_id":"copy-of-couleurs-couture-60ml-1","title":"Couleurs Couture 5.31 Light Gold Ash Brown - 60ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBalmain Hair Couleurs Couture is a limitless spectrum of intermixable shades inspired by the iconic Balmain Hair DNA, diversity. The collection, designed by and for professional colour artists, allows for endless creative possibilities and multiple tailor-made treatments. 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